BitRock Named one of the Most Promising Private Technology Ventures in the World

BitRock a Finalist for the "Red Herring Global 100" Award 2007

_San Francisco, CA. November 16, 2007 –_Red Herring Magazine announced today that BitRock has been short listed for the Red Herring 100 Global 2007 Awards.

Red Herring 100 winners and finalists from North America, Europe and Asia of the last three years were eligible for this award. The Red Herring editorial team used a very competitive process to whittle down this pool of 1800 eligible promising companies to the 200 finalists of this first-time award. Evaluations were made on both quantitative and qualitative criteria such as financial performance, innovation, management, global strategy, and ecosystem integration. The names of the 200 companies short-listed as finalists for the "Red Herring 100 Global 2007" can be found online at

"The 200 finalists we selected from around the world are all excellent contenders," said Joel Dreyfuss, Editor-in-Chief of Red Herring. "They are exceptional companies with smart and innovative platforms that attest to the importance of technology in today's global economy."

BitRock has made the final group because of its outstanding achievements, and Red Herring Magazine is honored to announce it is one of the most promising technology firms in the world.

"We are honored to be named alongside such great companies." Said Erica Brescia, BitRock's CEO. "I'm glad to see that several other open source companies, such as Alfresco, Funambol and Pentaho, were included in the list as well."

The finalists companies will be celebrated at the Red Herring Global event in Seattle, WA, on December 3-5th. The 100 winners will be announced at the Award Ceremony on December 4th. Red Herring Global is an exclusive event honoring cutting-edge private technology companies from across the world. The event brings together an elite roster of entrepreneurial and global venture investment firms to showcase excellence in innovation. It features keynote discussions, roundtable panels and networking events designed for participants to make connections and learn what it takes to achieve the best worldwide in business and technology.

Distinguished speakers at Red Herring Global include Bruce Jaffe, Corporate VP at Microsoft; Promod Haque at Norwest Venture Partners; David Chao, Cofounder and General Partner, DCM; among others.

Register for Red Herring Global at

About Red Herring

Red Herring is a global media company uniting the world.s best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine; an online daily technology news service; technology research, and major events for technology leaders around the globe. Red Herring provides an insider.s access to the global innovation economy, featuring unparalleled insights on the emerging technologies driving the economy. For more information, visit

About BitRock

Founded in 2003, BitRock is a privately held software company with offices in Seville, Spain and San Francisco, USA. BitRock's packaging, installation and update tools come together to provide a complete Open Source Application Deployment solution. BitRock's clients span the globe, and include Fortune 100 corporations, governments, educational institutions, and the leading open source companies.

Please visit for additional information, demo videos and downloads.


Contact at Red Herring:
Jordy Brazier, Senior Manager, Red Herring Global
Tel: +1 650 585 3524

Media Contact Information and Accreditation:
Xenia Von Wedel, Terpin Communication Inc. for Red Herring
t: + 1 310 821 6100

BitRock Press Contact:
Lindsay Lake
t: +1 415-578-3350